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5 Things I Wish Someone Told Me Before I Launched My Startup

I’ve been working in startups most of my career and gained a lot of experience to draw from, both positives and negatives. These experiences include being on “both sides of the table” — founding a company, then founding a seed stage venture fund, and now founding a startup once again. This time I’m able to approach the role from a very different perspective than I had the first time around. ... Read on.

#vc  #entrepreneur  #pinata  #investor  #programmatic direct mail  #startup lessons  #team

VC Litmus Test: Are You in It for the Venture or the Capital?

There are basically two types of venture capitalists. The first wants to make a difference by building something. The second just wants purely to make a financial gain. ... Read on.

#tech  #venture capital  #vc  #entrepreneur  #investor  #business  #startup lessions

Whacking the Piñata

During my career, I’ve spent time at every point along the investor food chain. I’ve experienced the purity of being a venture-backed entrepreneur in the dot-com bubble. Then I founded one of the first seed funds in New York City. Now I’ve gone back to the operating side. ... Read on.

#startup  #vc  #entrepreneur  #pinata  #investor

“My Preference”

Eric Wheeler, Founder and CEO of 33across, and I came up with this joke at a venture event. If you’re in the VC world and familiar with “Lord of the Rings,” you’ll immediately understand the reference. ... Read on.

#greed  #venturecapitalist  #vc

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About Lewis

Lewis GershChairman and Founder at PebblePost, former VC in adtech, long-time endurance athlete, happy dad to “The Heathens.”

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